Berlin/Bonn, 2022, November 9. Traditional vehicle manufacturers (OEMs), suppliers, and partners in the automotive industry all agree: Software will define the car of the future. To meet the demands of this disruptive vision, the entire industry needs to join forces. In that spirit, the global digital.auto initiative was launched today at Bosch ConnectedWorld in Berlin. LeanIX, a specialist in enabling continuous transformation across organizations, is one of the initiators of digital.auto along with Robert Bosch and Dassault Systèmes.
The automotive industry long ago adopted digital technologies. Today companies in the industry face a new, more pressing challenge: They must transform themselves into technology companies. digital.auto aims to support companies as they adopt this digital-first approach. Designed as an open ecosystem, the initiative will focus on concrete use cases to facilitate the introduction and application of innovative, digital methods across every aspect of the industry.
One particular challenge in the automotive industry is the close coordination of software development and the physical development of vehicles given that the two value streams take place at extremely different speeds. While long runtimes and costly prototypes characterize the physical value stream, agile software development in the digital value stream ensures very short development cycles. Since these value streams depend on and interact with one another, the differences must be reconciled. LeanIX will address this as part of the digital.auto initiative by applying its expertise in Value Stream Management to model and manage a variety of possible value streams.
LeanIX CEO André Christ had the following to say on the company’s commitment:
"Value Stream Management focuses on software development. We link teams and the technologies they use to business goals. We create end-to-end transparency about the delivery of software – from code to business results. For digital.auto, we also use this data-driven approach to provide actionable insights into the value contribution of tools and various processes. digital.auto aims to drive the transformation of an entire industry. Our products are designed to enable continuous transformation in organizations. That's why we fully support this new industry-wide initiative."
About digital.auto
digital.auto is an industry-wide initiative enabling the automotive industry to establish a new, digital-first approach for the creation of next-generation customer experiences and data-driven mobility services. Designed as an open ecosystem with a very use-case-centric approach, digital.auto is bringing together automotive original equipment manufacturers (OEMs), suppliers and partners to drive transformation of the industry.
The global initiative builds on two key pillars of automotive technology development: the software-defined vehicle (SDV) and standardized vehicle APIs. digital.auto aims to combine existing standards with appropriate methods and best practices to translate technology into business value. Co-initiators include Robert Bosch GmbH as well as software companies Dassault Systèmes and LeanIX. The initiative is hosted by Heilbronn-based Ferdinand-Steinbeis-Institut (FSTI) as a neutral, non-profit facilitator and was launched in November 2022. For more details, please visit http://press.digital.auto.
Media Contact digital.auto:
Ines Weybrecht, Communications Manager, info@digital.auto
About LeanIX
LeanIX's Continuous Transformation Platform® is trusted by Corporate IT and Product IT to achieve comprehensive visibility and superior governance. Global customers organize, plan and manage IT landscapes with LeanIX's automated and data-driven approach. Offering Enterprise Architecture, SaaS Management, and Value Stream Management, LeanIX helps organizations make sound decisions and accelerate transformation journeys. LeanIX has hundreds of customers globally, including Adidas, Atlassian, Bosch, Dropbox, Santander and Workday. The company is headquartered in Bonn, Germany, with offices in Boston and around the world. For more details, please visit www.leanix.net.